Thread art.
Made for those who don’t do ordinary.

About Lucky Threads

Lucky Threads is a Cardiff-based brand turning thread into wearable/homeware art using free-motion embroidery.

Every piece is stitched by hand control, not printed, not mass-produced, and never exactly the same twice.

Some designs are mine. Some are created by other talented humans. Some begin with your idea.

Free machine embroidery: it’s like drawing, but with more swearing.

*free-machine embroidery: Machine-embroidered by hand with artistic freedom — think sketchy lines and intricate details, where no two pieces are ever the same.

Kind words from lovely people

Glow thread under UV light

“My prize from Lucky Threads arrived and it is so lovely.

I noticed a slight glow from the thread, so I got out my UV torch… and oh my goodness, just look at it!!!

Thank you so much 💚”

— Melanie

Female customer selfie posing wearing a green sweater with a trceratops stitched design on the front with LuckyThreads logo in bottom right corner.

“It’s such a fun sweater. First time buyer, will definitely buy again.”

-V

“Hi, I just wanted to let you know I received the sweatshirt yesterday.

Thank you so much — I love it! xx”

— Sylvia

“So unique and thoughtful — nothing like printed stuff.”

Emma

“My spider t-shirt is my new favourite! Thank you so much!”

– Mia

“Perfect. Thank you”

— Cian